This is a tool for sales + CRM. In the words of software company GrooveDigital LLC CMO - Donna Fox at a live event recently, "You don't even realize how much of a beast GrooveSell is.

I spend most of my day in GrooveSell/GrooveCheckout".

She is one of the founders of the software company that owns Groove.cm the father of GrooveSell. Explore here the list of every single feature found in the GrooveSell App.

GrooveSell Is A Beast!

A "BEAST" is what Donna Fox describes GrooveSell/GrooveCheckout (I thought that was cool but it's also true) and then she starts to make a list of all its features at 41:34 minutes (click the time to watch it) into the FULL "Look Over My Shoulder" live event that aired recently.

Below is a demo of what you can expect from GrooveSell.

Note: GrooveSell is also known as GrooveCheckout.

What is GrooveSell/GrooveCheckout?

GrooveSell/GrooveCheckout is an App designed for selling digital products, while GrooveKart is tailored for physical product sales.

Whether it's a digital file, membership course access, or even a consultation call. You can also create your own affiliate program here.

Found here are checkouts, creating funnels, forms, upsells, downsells, hybrid upsells (exclusive), and much more, plus its just one part of the Groove.cm ecosystem(of 18 Apps) that offers marketing automation services.

It mainly optimizes checkout forms and creates flexible payment structures among other features as you will see listed below.

Tip: GrooveSell REPLACES: Kartra | SamCart | PayKickstart | ThriveCart | Infusionsoft

So, if you got a chance to watch the FULL "Look Over My Shoulder" online event, Then you know just how powerful Groove.cm is but if you missed it well, this is a golden opportunity.

Get ready to now focus on all the features of GrooveSell/GrooveCheckout at least as we "look over my shoulder" walked through by Donna Fox herself how cool is that? I must warn you though that some features have simple descriptions.

So, these are all the list of features in GrooveSell/GrooveCheckout starting with settings(that you will find under the groovesell app after you sign up for a free Groove.cm account here), and working our way up the left sidebar icons in the GrooveSell dashboard as in the image below.

If you haven't signed up through the link above here to access GrooveSell to see the features first-hand for yourself, do not worry below is a screenshot of what the settings page looks like so that you can get an idea.

GrooveSell Features

Settings - Let's get started with all the features.

Note: Even though the screenshot above shows what the current settings page looks like, this software company (Groove.cm) keeps updating all its 18+ apps (which GrooveSell is part of) time and again so. Just wanted you to make a note of that.

GrooveSell/GrooveCheckout Settings

Starting under settings, (the cog wheel highlighted on the left sidebar in the image above)are vendor settings that include...

• Payment gateways - configure multiple payment gateways.

• Manage domains - custom domains and subdomains for checkout.

• Self-billing - You can allow or hide access to invoices, update credit cards, refunds, or cancel subscriptions.

• Facebook conversion pixel - This drops your Facebook pixel into all of your checkouts under Custom CSS and tracking.

These are the main features here.

• Portals - A portal through which your customers can log in at the URL self-billing to access their transactions, sales tax, and Facebook conversion pixels as seen below.

GrooveSell Market Place

• Access to the marketplace (the affiliate marketplace) - add your product to an affiliate marketplace, or find products to promote. You have some options of things you might be able to promote.

• Used not only to sell digital products and services, but you can also set up and maintain your full affiliate program. Affiliate power score indicates the higher the score the better the opportunity will be for you to make money.

• See offers, get links, sign up and see your promotional tools from all within the marketplace.

• Integrate seamlessly into major email marketing services to build your customer email list

• Shopping cart for your eCommerce site

• Utilize password management

Funnels and Products

• Multiple products and price points - products are organized inside product funnels.

• Product funnels - Frontend Products, Upsells, Downsells, Order Bumps, Hybrid Upsell, Add to cart order bumps, Post-sell Order Bumps.

• Projections - These are educated guesses. You can set projections for things ie. Monthly, Annually, Trial Monthly, and GrooveKart trial. Projected (after all payments collected), Projected (After paid affiliate commissions), or Projected (after paid affiliate commissions and refunds).

• Clone Products,

• Test mode.

Product Funnel.

• Product info - customizable internal and external names and product images.

- unlimited product and sales funnels

- manage product funnels (checkout links, funnels sales, manage coupons...

-Trial - Fully customizable trial periods.

• Pricing - Multiple price points eg. type - One-time, Recurring, Installments, Recurring installments, or Pay your price (set a minimum price value and the users say can pay you what it's worth but not lower than what your minimum value/price is at the time of checkout). It's almost like a donation, make a donation minimum donation say $5 kind of thing. Hence pay your price.
• Flexible payment options like quarterly, and triannual are also done here.

• Gateways - Payment gateways for PayPal mitigation and load balancing between accounts in rotation. Same thing with credit cards. GrooveSell/GrooveCheckout payments coming soon*

• Contents - Refund period - the time at which the affiliate commissions are earned but not due yet and it becomes due at the end of the 30-day end-buffer period.
• Sales page, thank you page (per price point), and support info that all show up on your invoice.

• Checkout - Checkout builder with which tool you can create as many checkout forms as you want for any of the products that you want but these (the checkouts in the system) are what the defaults will be.

Configuring the checkout page in GrooveSell/GrooveCheckout

• You are also able to customize your checkouts based on your brand colors. ie Primary color and secondary color options.
• Disable the branding bar is also possible here.
• Completely customizable form fields - If you have a free product it lets you remove/disable the country and state in the form fields.
• Under express checkout, are one-click upsells with (recommended) or without confirmation.
• Cart Abandonment - you can add people to a cart abandonment sequence per price point and is most important for multistep-checkout.
• Legal - Vendor terms and conditions by price point.
• Dynamic checkout coming soon* the checkout page will adapt the user's geolocation and the user can change the language from check out page.
• Quantities - Multiple quantities
• Password - ability to ask for name and password. If you don't select this, then GrooveSell creates a default one for them.
• Clone checkouts.
• Easy to create checkouts per product per funnel too.

• Bumps - Pre-sell order bump (adds the cost of that product to the order) and post-sale order bump - Processes the first order and then asks if you want this additional product a.k.a hybrid Upsell.
• Create order bump copy in a product.

• Customisable order bumps with three different styles change what the order bumps look like.
• Slide-out order bumps after the order is placed for an additional upsell. This is a nice way to do an upsell vs going to a whole new sales page if you don't have a lot to say on the sales page. You might need this post-sale order bump feature.

• Funnels - Sales funnels product page setup where you choose where to send the funnel to a thank you page or an upsell page where if you pick a thank you page, it is going to be the default thank you page you added earlier, if you pick upsell to go to an upsell page, it's going to ask you what that (Upsell page) URL is.

• Enable advanced tracking codes - Allows you to add in a piece of Facebook code that says that the event is a purchase and that the value of that purchase is $X. That way in your Ad platform shows not only that a conversion happened but assigns a $ value to it. You put that code in the advanced tracking code input text area.

• Fulfilment - Adding memberships as it integrates with GrooveMember.
• Multiple integrations through zapier.
• Webhooks.
• Files - Goes to the member's area inside a membership where all the files are. Once you select a file it is then added to the invoice. So your product is delivered through the invoice by adding that file we see in this case.

• Affiliates - Calculate affiliate commissions after removing the processing fees.
• Recurring commissions - You can set the number of additional transactions (recurring transactions).
• Commission override per affiliate.
• Multiple affiliate landing pages.
• JV Affiliate information page - This is where when someone is in the marketplace and clicks on your JV page link, this is the page that they go to.
• Integrates with multiple services through zapier.
• Affiliate permissions - We can share the email, phone, and address of your customers with your 1st - Tier affiliates. This is because if an affiliate (1st Tier) makes a sale, that's their customer, their relationship with that sale. If you are a 2nd- tier affiliate and have a 1mn person list (say you are an influencer or something) and you happen to sign up under someone else. You might not want the person to have your million-person database and all the sales that you make. They have no relation with that group of members. That's why data sharing is only on 1st- Tier.
• View or export information (Affiliate data) eg. email, phone, and address.
• Affiliate Affiliate bonus delivery and pixels. Here any affiliate can add their tracking codes.
• Allow bonus integration - This delivers your bonus right there in the invoice so people don't have to have any questions about when they are going to get their bonuses and where. Similarly, we can add any webhook or any GrooveMember membership, or any file that you have right there into the invoice that the customer gets. Which is kind of cool.

• Proof - Create and configure proof for your product.
• Customisable notification text.
• Display time, delay, transactions, and position in the browser.
• Display on mobile - you can deactivate it because it takes up a lot of mobile-screen real estate.
• Design - Customisable/brandable, Show city and/or country, map image, profile image, or avatar. Show timestamps and first name.

Tools

Check out forms and links

• Config - Create multiple checkouts and put them in different places on your website or blogs.
• The checkout builder lets you create checkouts that are affiliate specific.
• Paid pricing - Most commonly used to sell products at selected prices.
• Free Signups - Used for software and custom membership signup.

• Checkout Steps - Single or multi-step checkout. Advanced multi-step checkout allows you to create a checkout page that stays the same but the wizard inside changes.

• Price points - You can enable all price points for checkout or specific price points.

• Look & Feel - Customisable checkout forms. This just lets you override the defaults that were mentioned in the product setup. Very useful for specific times eg Valentine's or black Friday where you would want the checkout to be specific and one that doesn't impact your other checkout pages.

• Skip billing address - Allows you to choose whether you want to skip based on the price point, the address info in the checkout, and the legal/TOS (terms of service).

• Links - Checkout popup modal.

Affiliate portals and tools

• Embeddable affiliate tools widget - create different affiliate portals for any of your products.
• Edit funnels promo tools (widget) - You can choose what the landing page will be or as the default for the tool (affiliate promo tool widget).

• Choose the landing page, Use the custom resources tutorial (video explaining the promo tools you are providing and how to navigate and use them - the blue video player in the image above).
• Show other related tutorials.
• Links - Choose links to display. What this does is shows all of the links that you have by default under your affiliate links when you were setting up your product. Ability to pick which links you want to show in the promo tools widget.

• Branding - Customizable/editable header text for unauthenticated users, Signup text, and log-in text.
• Add or hide email swipes.
• Embed affiliates' names or links.
• Custom styling on email including size, color, and images.
• Add swipe, blog reviews, articles, banners, thank you page Ads, logout page Ads, social media, video reviews, Facebook Ads, and signatures.

Leaderboards

• Create and edit leaderboard per funnel.
• Choose several affiliates to show on the leaderboard.
• Set times - start and end dates.
• Choose what the ranking is based on - revenue (collected), projected, commissions sales (with refund) or without refunds, signups, impressions, and uniques.
• Canada prizes and images of prizes
• Leaderboard links
• Create multiple leaderboards with differing information for the same data

Coupons

• Info (Create new coupons) - Custom name and description.
• Coupon, Discount by dollar amount or percentages.
• Funnel, Across the board, by the funnel, by product, and by price point.
• Advanced settings, You can choose all payments, first payment, or how many payments you can apply discounts to.
• Choose coupon discount expiration by date or number of sales
• Choose coupon discount type.
• You can turn your coupons on and off.

Tracking Links

Tracking links is about to get a major overhaul according to Donna Fox, so it's only going to get better from here on.

• Info (This is where your tracking links go)- Tracking type, External link(redirect to an external URL), Product landing page (Redirects to a GrooveSell product landing page), Affiliate link (Redirect to GrooveSell affiliate link), soon GroovePages page (Redirects to a GroovePages page).
• Track impressions, uniques, goals, signups, sales, and revenue,
• Create tracking links on your domain or groovesell subdomain,
• Custom tracking link name and description,
• Choose to track: External Link, product landing page, affiliate link, or GroovePages page,
• Track your goals - You can track either vendor or affiliate conversions,
• Track vendor conversations by product,
• Adds funnel, product, and price point,
• Add tracking, external tracking, cost per click, and separate multiple tracking parameters,
• Create your own brandable tracking links.

Reporting

• Full demo mode toggle switch (when you want to hide sensitive information that you wouldn't want your viewers to see as you are holding a presentation).
• Fully filterable transaction searching by funnel or product or transaction types.
• Transaction exports.
• Affiliate fraud warning - suspected fraud alerts.
• Failed to rebill transactions.
• Projections - graphic report.
• Commission adjustment.

Customers

• Customer/Contact list.
• Manage affiliates and payouts - with clawbacks (This is when someone processed a refund after the 30-day refund period), commission adjustments, and commission advances
• You can access the GrooveAffiliate marketplace.
• See a list of your leads and cart abandons with their info.

Conclusion

Thanks for sticking around till this point at the end of the list of features, That was it for GrooveSell/GrooveCheckout, but she continues to list the features in the next App, which is GrooveAffiliate (you can check it out), or follow along as we continue to list all its features see for yourself.

*Disclosure: I only recommend products I review and use myself and all opinions expressed here are honest and our own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission, which helps keep the lights on. Thanks! Be safe.